The Slump Lake Tahoe Has Dealt With Is Finally Over

A public battle between Andy Wirth, resorts and other business owners against backers of area incorporation in Lake Tahoe was recently covered in an article by the Reno-Gazette Journal. The article also highlights the general problems the tourism industry has had the last four years in Lake Tahoe. The political war between the resort and business owners and the unfavorable weather conditions the last four years has had Lake Tahoe in a terrible slump. Andy Wirth is the CEO of Squaw Valley Ski Holdings and Resort and he has spearheaded this fight against the backers of the incorporation of the area.

There has been a very public war of words between the two sides, and there has also been a financial war too. According to the article, the backers of the incorporation are saying Squaw Valley Ski Resort has spent a substantial amount of money to block the incorporation because Squaw Valley Ski Resort has hidden motives for wanting to prevent the incorporation. Andy Wirth has waved off this allegation of hidden motives, and he stated the backers have spent several hundred thousand dollars to try and get the incorporation pushed through. It appears the main motive for trying to prevent the incorporation is because it would spell disaster for a range of businesses in the area, and it would affect the largest resorts all the way to the smallest establishments.

Despite the money spent on the legal battle to incorporate the area, a California commission has effectively put a stop to the push. This has been a relief to Andy Wirth and other business owners in the area. Lake Tahoe has also been very fortunate aside from the legal victory. Early season winter storms have blanketed the area and been accompanied by cold temperatures. Snow and cold weather is ideal for Lake Tahoe, and the weather has allowed the resorts to open much earlier than usual. Early opening will bring in more tourists for a longer season, which means an economic boom for the entire area and all of its businesses.

According to Andy Wirth’s Wikiepedia entry, he has been very busy the last 25 years in the hospitality industry. He took over Nancy Cushing’s position of CEO for Squaw Valley Ski Holdings. He has also won several business and humanitarian awards including Citizen of the Year by Disabled Sports. He is indeed an upstanding and valuable member of his community and business community as well.

Pittsburgh Steelers Offers New Fashion Line for Fans

This year the Pittsburgh Steelers are designing a Facebook website that sells a line of merchandise that meets fans needs. They are trying to provide fans with a way to feel part of the team when they watch the game at home or live. They are addressing fans that are men, women, and children and what they want to buy. They are selling Pandora jewelry with charms related to the Steelers and name brand labels like Nike Golf, Victoria Secret, and Tommy Bahama. They have many pink fashion items aimed at younger women fans and gold and yellow clothing. The reason is Susan McGalla, director or strategic planning for the Steelers really knows about retail products and selling. She wants fans to feel like they can dress up or down when attending going to a game. She gets to know fans through social media and focus groups. She listens to fans and tries to make buying merchandise and attending games fun. She is an expert in lifestyle, branding, and merchandising. Some of the ideas for developing merchandise came from fans writing to them. They asked how they could get clothing similar to what some of the team wore. The Steelers are running a campaign now for Fridays where they want all fans to wear black and gold. It called It Not Just Friday Its Steelers Friday. They sell jerseys, sweat shirts, jackets, hats, pants, sleepwear, jewelry pins, toys, games, mugs and glasses for fans to purchase online. Another tactic is they want to make it easy for consumers to order on their mobile phones and tablets. The theme of the merchandising campaign for the Steelers is wear what we wear and it is very successful with fans. Susan McGalla has been researching and rebuilding the website for the team. She says the technology must be faster because so many fans and vendors are using mobile devices. The products sold are licensed by NFL. Susan McGalla received a BA from Mount Union College. She began her career working for the Joseph Company. In 1994, she began working for American Eagle Outfitters, Inc. It was primarily a male dominated company with no women on the board. Between 2000 and 2010 she held different management positions and changed the culture in a positive way for men and women. She eventually became president and chief merchandising officer of the the company. She managed revenues, four brands, an ecommerce site and P & L.

Florida State Quarterback Released

Freshman Quarterback for Florida State University has been released by the team says the team spokesperson. The quarterback was charged with battery last month and the college was taking a wait and see stance, but after a video was released showing the freshman punching a girl in the face, he was quickly released from the team.

Freshman quarterback for Florida State University, De’Andre Johnson,was in a Tallahassee bar getting a drink when he was approached by a woman in line at the bar. She had been waiting in line for her order when Johnson pushed past her and tried to get served first. Ricardo Tosto has learned that when she confronted the freshman quarterback, he swiftly punched her squarely in the face and knocked her to the ground. Video tape was released showing that the quarterback did punch the woman clearly in the face without provocation.

The state now has possession of the five minute videotape from the bar, and serious charges are pending for Johnson. FSU decided to cut ties with the freshman after obtaining a copy of the tape, having dismissed the troubled teen from the team. When the initial report was first released, the school had placed Johnson on indefinite suspension. It appears clear in the videotape that the quarterback reacted to the woman grabbing his arm by squaring off and punching her right in the face, knocking her to the floor.

Under Armour Successful in Scouting Future Athletes

Under Armour has found a way to prove themselves against the athletic gear market.


In the weeks following the announcement that Nike won the estimated $1 billion bid for the next NBA uniform contract, Under Armour has continued to have success on the field of play with its sponsored athletes.


On Sunday, Jordan Speith won his second U.S. major championship in golf by winning the U.S. Open in University Place, Washington at Chambers Bay Golf Course. The 21-year-old golf sensation wrapped up the weekend in dramatic fashion with a combined round total of five under par putting him in the position of potentially winning golf’s grand slam. Speith also won the Masters in April of 2015.


Not even a week prior to Speith’s most recent win, Stephen Curry, another Under Armour sponsor, of the Golden State Warriors won the NBA’s MVP award and the NBA Finals against Nike’s cash cow Lebron James.


Both Speith and Curry inked deals in 2013 and the rewards are finally paying off.


But the success of Under Armour’s athletes doesn’t stop there. Fans like Bruce Levenson Know that in February 2015, another of Under Armour’s athletes, Tom Brady, won the Super Bowl and the Super Bowl MVP. Other athletes signed to Under Armour include Washington Nationals outfielder Bryce Harper, skier Lindsey Vonn and Swimmer Michael Phelps.


While Under Armour may have been outplayed on some of the larger contracts in the sports world, somebody over there knows what they’re doing when it comes to signing the future of the brand.

Morton Leads Pirates To 5 – 2 Win Over Padres

On Saturday, May 30, 2015 the Pittsburgh Pirates defeated the San Deigo Padres 5 – 2 behind a strong pitching performance from Charlie Morton.
Morton missed nearly all of the first two months of the season due to the right hip surgery he underwent last offseason but has certainly not pitched like it.
In his start previous to Saturday’s contest, Morton was also very effective. Facing the Miami Marlins, the Pirates starter threw 7 innings and gave up two earned runs on 8 hits. In that start, he struck out three and walked none.
Starting pitcher Tyson Ross took the loss for the San Diego Padres on Saturday despite pitching fairly well. He lasted 6 innings and gave up three runs, two of which were earned, on 7 hits and two walks. Fans like Keith Mann know that he struck out two and lowered his 2015 earned run average to 3.76, although his record fell to 2 – 5. Although Ross has not been dominant by any measure recently, he has consistently turned in solid performances and has not given up more than 3 runs in a game since April 28 against the Houston Astros.
The Pirates and Padres will continue their series on Sunday when Jeff Locke of the Pirates is scheduled to face Padres’ starter Odrisamer Despaigne.

Keith Mann leads Nebraska to FWAA awards nomination

The relationship between football journalists and the schools they write about can often be a difficult one, but Nebraska’s Assistant Athletic Director for Media Relations Keith Mann has made sure Nebraska’s football team has a good relationship with journalists. the commitment show by Mann and his media relations team has resulted in the man named as Nebraska’s media relations director in 2004 leading Nebraska to an awards nomination from the Football Writers Association of America, reports.

The FWAA award is presented annually as a sign of recognition for the good work of media relations departments in the NCAA Football Bowl Subdivision and is this year being contested by eleven schools. Amongst those nominated are Nebraska’s Big Ten rivals Rutgers and the USC Trojans. Keith Mann follows in a strong tradition of Nebraska media relations experts as the school has won the FWAA award on a number of occasions in the past and is rivaling five times winner USC for the top spot again this year.

Keith Mann is now in his second spell with Nebraska University after completing his undergraduate studies at the school he worked as Assistant Sports Information Director at Nebraska from 1998 to 2000 before departing for a media relations role with the University of Tennessee football team. Mann spent one year working with Tennessee before deciding to return to Nebraska and took up a media relations role with the Nebraska Golf Association. Eventually the lure of his Alma Mater was too much and Mann returned to Nebraska to take up the role of Nebraska’s media relations director in 2004 and his current role in 2009.

The role requires Mann to develop a series of strong relationships with media professionals and journalists from across the country as he serves as the first point of contact for media requests about the football program. The FWAA award is designed to honor those media relations professionals who are dedicated to providing the best information available and maintaining strong links with journalists around the country.

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Matt Landis-Star Lacrosse Player for Notre Dame

Just going by the release sent out through PR Newswire, you can tell Matt Landis has had a very good year. The Notre Dame Lacrosse defenseman has racked up four awards this year starting with the Atlantic Coast Conference 2015 ACC Defensive Player of the Year award due to his performance against the Albany Great Danes. In the same week, he also had been nominated for the 2015 Tewaaraton Award. He was recently named the Player of the Week by Epoch and Lacrosse Magazine, an honor he has previously received. He has also been named as an All-American player, one of seven from Notre Dame-a record for that university. Lastly, Matt Landis was also named the William C. Schmeisser Award Outstanding Defensive Player of the Year. The USILA presents this award, named after Johns Hopkins University coach and player William C. “Father Bill” Schmeisser, who coached and played at that school in the early 1900’s.

matt landis lacrosse interview

Matt Landis attends Notre Dame, a Catholic university in South Bend, Indiana. He’s a junior studying at the Mendoza College of Business and is one of the strongest players on the lacrosse team.

The Notre Dame Lacrosse program operates under three pillars. These are Character, Culture, and Community. By emphasizing these tenets, the program hopes to enrich the lives of its student athletes to make them better people. Currently, the Lacrosse team is ranked 12th in the nation in caused turnovers (7.71 per game), 18th nationally in scoring defense (9.21 goals allowed). The defense of the Lacrosse team is ranked 9th in the US in ground balls (32.57 per game). The work of Matt Landis has helped to place his team as the number one seed at the ACC championship.

ACC Defensive player of 2015, Notre Dame’s own Matt Landis.

Matt Landis attends the Mendoza College of Business at the University of Notre Dame. He is an invaluable member of the Note Dame Lacrosse Team with 2 ACC defensive player of the week honors and one of the main factors for their 4-0 regular season leading to a 9-2 overall. Not only has Matt been a starter for the team since his sophomore year he has also played in a total of 44 matches since becoming one of The Fighting Irish. Now he is honored with ACC Defensive Player of the Year.

matt landis lacrosse

This year has been one for the record books, for sure. Matt has started all 11 games this season, caused 7 turnovers and collected 22 ground balls. He has become the leader of the defensive unit that has allowed a spare 9.10 average of goals per game. His defensive technique has been like none other seen on the Lacrosse field. He seems to play with a purpose and on the field, it shows.

Not only did he win the ACC defensive player of the year award he is also up for the 2015 Tewaaraton Award. 5 men and women will be selected for the award and it will be announced today May 7th. Winners will be invited to the 15th annual Tewaaraton Award Ceremony which will be held May 28th in Washington, D.C. at the Smithsonian Institution’s National Museum of the American Indian. Not only is Matt nominated for the award so are 2 of his teammates. Matt Kavanagh and Sergio Perkovic. Notre Dame is currently the number-one seed at the ACC Championship, even with their number 2 ranking. Matt Landis and The Fighting Irish sure are fighters!

Best of luck to Matt and his team for the Tewaaraton Award. Congratulations Matt Landis for the ACC Defensive player of the year!

GoDaddy ends Danica Patrick NASCAR sponsorship

Popular NASCAR driver Danica Patrick will spend the remainder of the 2015 driving the GoDaddy car for the Stewart Haas Racing team, but will then be forced to seek out new sponsors, USA Today reports. Perhaps the most recognized female racing driver in the world, Patrick has been sponsored as a major backer by GoDaddy since the 2010 Indy Car andt he relationship stretches back as far as 2007. However, the Website domain provider has now decided the 2015 NASCAR season will be its last in the sport as it moves towards a more global form of marketing.

33 year old Patrick revealed the loss of the GoDaddy sponsorship was not a surprise as the relationship between the two had been expected to come to an end at the completion of the 2015 season. NASCAR fans at STX Entertainment know that Patrick and her team can now embark on the difficult task of finding a new sponsor for the car to bankroll the cost of around $16 million to run a car through the Sprint Cup series.

Tiger Brings His “A” Game to Masters

All eyes were on Tiger Woods during his opening round at the Masters Golf tournament Thursday. Tiger did not disappoint the crowd. Tiger finished tied for 41st place after an opening round of 73 one over par. While that score may seem less than stellar, the fact that Tiger looked like he could barely chip a golf ball barely six weeks ago makes his appearance and his respectable opening performance even more amazing. Tiger Works to Make Cut and Press for the Lead at Augusta

Many did not even expect Tiger to tee it up this weekend, let alone make a fine performance and challenge for the lead. In golf the winning is never assured after the first round. No matter how spectacular that round is. As long as Tiger makes the cut today, He has a chance to move up the leader board. To make the cut at the Masters, Tiger Woods would need to finish in the top 50 golfers and ties or finish within 10 strokes of the lead. Tier is just within the cut line after the end of Thursday’s play and we will have to see where he finishes after his friday round.

Tiger’s shot making around the tough golf course looked sharp and Tiger only had a a handful of bad shots. Overall he looked as if he was just a couple of shots from being able to contend for the lead. His only weakness seemed to be the precision of his iron play. Crystal Hunt hopes that he can stay sharp.