O’Rourke Gaining Ground On Cruz, Per End Citizens United Poll

A competitive Senate race has broken out in deep-red Texas. According to the latest poll by End Citizens United, Democratic Party challenger Beto O’Rourke has pulled within 8 percentage points of incumbent Ted Cruz at 45 to 37%, down from 18 points at the beginning of the year. The shockingly tight race has from several factors.

Ted Cruz’s approval rating is dropping. Currently, he sits at 49% unfavorable and 38% favorable among his constituents. Cruz came to the national spotlight as the leader of the Tea Party movement. The movement has since received backlash for taking donations from large political organizations like PACs. Cruz showed he puts personal interest over his constituents by forcing the government shutdown

Beto O’Rourke has run a no-frills door to door campaign that’s turned him into a quasi-folk hero. He’s campaigned in all 254 counties in Texas. In support of his constituents, he’s refused all donations from PACs and will only accept money from common citizens. His grassroots approach represents the campaign values supported by End Citizens United, who want to take the power from the corporations and return it to the actual people of the United States.

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O’Rourke has also received support for his pro-environmental message, with the League of Conservation Voters Action Fund endorsing him.

In addition, he’s focused on ensuring all Texans receive health care coverage, including those enduring bankruptcy. He also supports immigration reform and welcomes all to the USA. He wants to reunite the families that have been separated at the border.

The hard question remains; can Beto O’Rourke’s grassroots campaign compete with Ted Cruz’s PAC-funded machine?

O’Rourke has brought in a flood of small donations, raising 2.4 million dollars to Cruz’s 1.9 million. End Citizens United reports that averaging 14$ a donation, it has raised 25 million for candidates across the country.

O’Rourke still has an uphill battle. Polls show 61% of Texans don’t know enough about him to form an opinion. However, this is rapidly changing. A new University of Texas poll shows deficit at 5%. End Citizens United continues its support as he campaigns across Texas.

Learn more about End Citizens United: http://www.politifact.com/personalities/end-citizens-united

“The people of Hawai‘i know special interests are drowning out their voices in Washington & they’re demanding reform. Doug is a progressive leader who has committed to rejecting corporate PAC money & will fight for reform in Congress. We’re proud to endorse him.” – @StopBigMoney pic.twitter.com/HdVtbfhSAs

— Lt. Governor Doug Chin (@dougchinforhi) July 24, 2018

NGP VAN: The Firm Behind Digital Campaign Fundraising

Political campaigns are not a walk in the park as some outsiders may imagine. The political class have to dig deep to get resources for successful campaigns. Funds drives are normally done at different levels but the generated data can be tedious to work with. A lot of times this has damaging effects on the whole campaign. The campaign manager along with their team have their work cut out whenever an election year approaches.

Competitive campaigns are getting sophisticated by the day and even the lowest positions require large sums for one to be successful. New technology has been sought to adequately manage the complexities that arise from the present day campains. The political world has embraced technology that had been reserved for the financial sector and the fruits are evident.

 

 

NGP VAN is leading the way in supplying the necessary technology for campaign teams. It has offered its services to both Progressive and Democratic campaigns. Campaign information can be better handled using the online platform that the firm offers. The dashboards are characterized by graphs that can easily be interpreted and charts for discussing the information with the team.

The firm’s software had a hand in the Obama fundraising as well as campaigns. NGP VAN has incorporated social media platforms to make it possible for individual donors to be part of the funds drive. They do not have to give their whole donations at a go. The technology allows the campaign team to harmonize individual contributions made bit by bit. It also gives them an opportunity to solicit funds from as many sources as possible.

 

 

 

Rather than looking at political donations as charity work, NGP VAN’s technology helps donors give towards political causes as investments. One is given the opportunity to support his own political interests. The initial idea had restricted the heights that campaigns would go to as most donors gave sparingly.

 

Voters can easily be accessed through a number of networks given that they tend to cluster themselves in groups as the campaigns intesify. The NGP VAN technology also allows the campaign team to inform their donors on the gains they make from the donations. This information is relayed to the donors through the social media platforms. Direct messaging can also be used for this.

Mobile devices are also used to monitor the contributions. This was made possible by the advanced NGP 8 technology that works together with ActBlue. The staff’s security is guaranteed all this time. The information can also be shared widely in a short time. The technology has also made it possible for campaign teams to analyse trends and use this when making their budgets.